If there is one piece of advice we can give merchants – and we do this on a daily basis – it is to read your merchant agreement. We understand that it’s not a Stephen King novel nor is it War and Peace. It is the duty of an e-commerce merchant. See, whenever a merchant account…
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Do I Really Have to Fight Chargebacks If I’m Under 1 Percent?
Your e-commerce business is thriving. You’re well under the 1 percent/100 per month chargeback threshold. You’re starting to think, ‘Do I really need to fight chargebacks?’ We came across this question from a subscription merchant in an online forum and it generated more than 25 responses. The majority of the responders constructively answered ‘Yes,’ and…
Why Consumers Need Uniform Data Breach Notification
I spent 21 years in public and media relations at four U.S. colleges and universities. In times of crisis communications, my approach was and is to get in front of the issue, to be as honest and forthright to your audience as you can so that the issue won’t come back to haunt you. There…
Instabill Offers Best E-Commerce Marketing Services
‘Mobilegeddon’ rocked e-commerce in April 2015. Long tail key words are gaining favor among searchers. No longer does a copywriter need to mention a key word between 5-10 times in a blog post. Search is always changing. The major search engines are getting smarter. And your e-commerce website needs to adapt. Instabill Offers Website Design and Webhost…
Walmart Canada Issues Visa Credit Card Ultimatum
Walmart Canada has warned Visa that it will no longer accept transactions from the credit card issuer unless it lowers the fees on Visa purchases. According to a story by Jim Daly in Digital Transactions, the retail giant has given Visa until July 18 to do so, or it will no longer accept the card in…
Reduce Checkout Abandonment With These 5 Tidbits
Let’s face it: The online checkout process can be annoying. The key is to make it the least degree of annoying possible. While e-commerce merchants are always concerned with getting more clicks on their website, they want the opposite for their checkout pages. The more clicks on a checkout page, the higher the probability a…
Tech Support, Check Solutions Tops Among May Merchant Accounts
For the second straight month, check solutions from Instabill proved very popular among e-commerce merchants seeking secure and reliable payment options. We think it’s for of a number of reasons. We feel the fact that Visa’s chargeback threshold took effect in January coupled with the recent demand for check solutions is not a coincidence. Why are…
5 Things to Look For in Manual Reviews
More and more e-commerce merchants are sharpening their customer service skills. About 83 percent of them — up 12 percent from a year ago — are conducting manual reviews on sales made through their websites. Customer support has always been an important part of any e-commerce business. With rising instances of friendly fraud and CNP…
The Pending Consequences of CNP Fraud
It is well known that CNP fraud (card not present fraud) is escalating and will continue to do so. It is going to change the way consumers in the U.S. shop online. The seminar Beyond Fraud: The Unintended Consequences of CNP Fraud at the 2016 CNP Expo, addressed several ways in which shopping on the…
Why Chargebacks Are Only a Last Resort
Chargebacks aren’t good for anyone — merchant or consumer. Our below infographic explains why asking for a refund is always the best approach to take.