E-Commerce Marketing Alternatives to Google AdWords

E-Commerce Marketing Alternatives to Google AdWords

Google AdWords has become a dominant force in marketing for e-commerce businesses. However, the service is so large that it often takes an enormous effort to target an audience. Between the amounts of people purchasing AdWords spaces and the number of users searching Google every minute, the cost per visit to an e-commerce website via…

Top 5 Tips to Turn Your Customers into Word of Mouth Marketers

Top 5 Tips to Turn Your Customers into Word of Mouth Marketers

As a business owner, you’re constantly trying to increase your sales and gain new customers. However, when you’re an e-commerce merchant, you may feel as if social media marketing is your only outlet. This is entirely untrue. One effective way to grow your online customer base is by maintaining a good relationship with the customers…