Attention all New Hampshire merchants. Or merchants anywhere, for that matter: When was the last time you really studied – we mean really studied – your credit card statement to see the fees you’re being charged? Most merchants wouldn’t know. Most likely glance at the statement and pay it, no questions asked. If this describes you, the article entitled Your…
Category: Business Tips
Consumers Consult Mobile Commerce Sites to Compare Prices In-Store
In a recent study, U.S. retail shoppers revealed exactly what they’re doing on their mobile phones while shopping. As it turns out, the newest price comparison tool isn’t flyers or giant signage—it’s mobile commerce sites. Shoppers Check Prices Before Buying Thanks to the versatility and widespread access to the internet that mobile devices present, shoppers…
Accepting eWallets to Reduce Shopping Cart Abandonment
As an e-commerce business owner, you are always trying to find new ways to reduce shopping cart abandonment. You have created a website that is easy to navigate. Your site developer has integrated a simple shopping cart that customers can locate without hassle. You even email guests to remind them that they have incomplete orders…
8 eCommerce Myths Business Owners Often Believe
Early in June, we blogged about e-commerce tips for starting an online business. Today we will discuss myths that surfaced regarding starting and maintaining eCommerce businesses. Some think that starting an eCommerce business is simple and will take their business globally within seconds. Unfortunately, as most of us know, this simply is not true. Below…
Reaching Out with In-Store Customer Support
When operating an online as well as an in-store business, you may forget that you cannot treat your customers the same. In the end, both types of customers want to make a purchase, but they have different needs to complete the sale. Online customers want a direct shopping experience, while in-store customers want to take…
5 eCommerce Tips for Starting an Online Business
Are you trying to start an e-commerce business? The online shopping world is an ever-growing industry. According to the U.S. Department of Commerce, online shoppers spent $225.5 billion in 2012—up more than 15% from 2011. Starting an e-commerce business can be time consuming and complicated. Here are a few eCommerce tips to help you get…
3 Steps Every E-Commerce Website Builder Must Know
We are also people, like you, who have hopes, dreams, and aspirations. Also like you, we know what it is like to want to do it on your own, build it from the ground up with your own two hands, and take pride in every aspect of the completed project. Of course, everyone needs help…
Dealing with Customers in a Different Language
As an international business owner, you or your employees will likely encounter customers who speak a different language. However, there may be ways to work with these language barriers so you do not have to turn away these customers as well as the profit. Here are five ways you can help in dealing with customers…
Getting to Know Your Customers in 7 Simple Steps
Getting to know your customers is essential for any sales strategy. The information you obtain from conducting customer research will help you make informed decisions regarding how you should market your goods or services. Questions you should ask yourself include Who are my customers? and What are my customers wants and needs? Questions such as…
Managing Shopping Cart Abandonment in 5 Easy Steps
According to Baymard, a small independent web research institute, the average shopping cart abandonment rate is at 67%. There are many reasons why customers could be leaving your site before completing the sale and there are many ways to manage abandoned carts. Whether you want to prevent an abandoned cart or bring a lost customer…